Within just 2 days the business saw an increase in client engagement. The app not only helped Matcha’s customers manage their subscriptions with ease, it also gave them easy access to recipes and health tips to ensure a healthy living.

Matcha.com is a farm-to-direct, Japanese green tea brand that focuses on selling matcha and whole leaf teas to tea-lovers all across the globe.

Furthering Matcha’s ultimate goal of becoming a Shopify store with a loyal customer base, Shop2app joined hands with the Shopify business by launching its own retention-focused app.

Within just 2 days the business saw an increase in client engagement. The app not only helped Matcha’s customers manage their subscriptions with ease, it also gave them easy access to recipes and health tips to ensure a healthy living.

Matcha.com went one step ahead and used the power of deep links using which they could guide customers from newsletters, social media and their website, straight to the app, from where customers could browse Matcha’s products and explore tea subscriptions.

The power of push notifications also helped Match.com in retaining customers and winning them back with minimal effort.